A CREATIVE INSTIGATOR

Always in beta, Veronica is a futurist who thrives at the intersection of creative and strategy — developing powerful ideas that generate excitement and building actionable campaigns that move the needle.

When Veronica’s not working on global brands, she’s putting meaning in the message through service and advocacy, including published work on workplace dynamics, and, more recently, authoring a forthcoming book on father–daughter relationships.

The through-line: everything Veronica’s ever done has been about helping people see and be seen.

Brands I’ve Worked With:

Strategy

Move brands from mass marketing to mass mattering. Measure reaction + optimize for what comes next.

Creative

Think up big ideas; reach different audiences; and collaborate with various people from planners to developers to designers — even the C-suite.

Attention

Harness the power of storytelling that puts brands one story, one partnership, one wildfire moment away from greatness.

ANTI-SILO. INTEGRATED. COLLABORTIVE.

I BREAK CONVENTION. AND SOMETIMES, THE INTERNET!

As Seen On

1,500 on-message quotes in top-tier publications:

  • Brand Strategy

  • Creative

  • Content Marketing

  • Reputation Management

  • AI + DIgital Innovation

  • And More

SERVICES:

TESTIMONIALS

  • Patrick Messenger

    Communications, Airbnb

    Veronica is a strategic leader who isn't scared to try new ideas or challenge the status quo. She is always thinking two steps ahead and can hit any curveball out of the park. During my time working with Veronica, I was consistently impressed with her ability to motivate teams to deliver impactful results for clients. If you're looking for a communications strategist and leader who can work across all levels to ensure goals are met - Veronica is it!

  • Shawna Berger

    Director, Communications, Duke Energy

    Veronica is a gifted strategist. She has the unique ability to elegantly craft compelling stories and messages that inspire people to listen, learn and take action. Veronica is also a team player who can create and execute highly complex projects. We collaborated on several projects and it was truly a delight to partner with her. I would highly recommend her for communication positions.

  • Conroy Boxhill

    President, North America, Porter Novelli

    Veronica is one of the hardest working PR professionals I know; she's strategic, detail-oriented and is known for delivering better-than-expected results. The versatility of her skill set and aptitude to learn quickly allows her to tackle any kind of assignment. She would be a great addition to any team.

  • Eden Godbee

    Director, Communications, Georgia Pacific

    Veronica is truly an innovator and best-in-class public relations professional. As a member of her team at AARP, I learned the art of meaningful internal client relationships and the value of thoughtful, data-driven media advice. Veronica understands the value of full-service public relations, in the information age. She approaches PR as more than “just a press release” - rather, the personal relationship between the public and a brand.